PR Action: Social Media PR for Red Cross Amsterdam

The Red Cross, Amsterdam has started the photo contest "People of Amsterdam. The goal is to find the best pictures of an Amsterdam resident. The inspiration came from the theme "Together in Amsterdam". This is the title of the project with which the Red Cross is aiming to help Amsterdam residents in solitude or in social isolation. With this action the Red Cross is appealing for the 'Amsterdammers' to make themselves visible.

JenJenPR was asked to announce this project by doing PR through social media. JenJenPR also organized corporate communication by communication information towards various stakeholders.

More information Red Cross Amsterdam: www.rodekruisamsterdam.nl

More information project People of Amsterdam: www.peopleofamsterdam.nl

PR Action: Promotional support and Social Media PR for Verbond van Verzekeraars

Verbond van Verzekeraars is an association of private insurers in the Dutch market. Members of the Association together represent more than 95 percent of the insurance companies. The Association is an independent association that is managed and financed by its members.

Through Social Media PR JenJenPR ensures that the marketing campaign "Datwordtmobielschademelden" for the Verbond van Verzekeraars is pushed to new heights. JenJenPR also supported the release by acquiring Miss Netherlands Melissa Sneekes as 'co-passenger'. Also, support will be offered during some upcoming marketing campaigns and support for releasing news to the media .

More information marketing campaign: www.datwordtmobielschademelden.nl

More details Association of Insurers: www.verbondvanverzekeraars.nl

PR Action: Free Publicity and Social Media Approach for PUURervaren

It's happening on October 28, 2011. The first event in the Netherlands where the pure experience of showing yourself stands central! This is one day where you get the best out of yourself. If you like to take the time to give attention to both the inside (self experience) and outside (showing yourself): This is the event for you!

JenJenPR was called upon for the brainstorming and execution of free publicity. A strategy was developed containing both Free Publicity, Social Media PR and various marketing activities. For readers of this article JenJenPR has a special code with which you can get your own VIP tickets. Mail JenJenPR and the proper information will be sent to you.

More information: www.PUURervaren.nl

PR Action: Social media PR for Calsolaro Art

Two Italian twin brothers are ready to take over the Dutch artscene. They have painted for years and graduated in Italy. Through love they came one by one to The Netherlands. They were specially selected for be part of the national exhibition at the Oude Kerk in Amsterdam this autumn.

JenJenPR was called upon to do social media PR and creating interaction on the website. Also, various brainstorms were deployed to shape the future PR and to formulate the target audience more specifically.

More information: www.calsolaroart.com

PR Action: Bodypainting Giro 555 during Gay Pride

Giro 555 is a fundraiser organized by the SHO because of the drought and subsequent famine in the Horn of Africa. With the proceeds from Giro 555 medical advice, food and water is provided in the refugee camps.

JenJenPR took action to promote Giro 555 during the Gay Pride in Amsterdam. By bodypainting passers-by with 555 on different parts of the body the attention was called upon for this fundraiser. JenJenPR also organized the photography for this PR action.

http://www.flixya.com/video/4639378/PR-Actie-voor-Giro-555-augustus-2011

More information: http://www.giro555.nl


 

PR Action: X Noir searches for Miss/Mr eXcentrique

X Noir Brut Rose is a French sparkling wine from winery Ackerman. The frivolous chic label of the pink bottle is striking. "The winery wants this campaign to underline the sense of eccentricity, enjoyment and being yourself" said Michel Le Roux of Alterego Marketing on behalf of Ackerman. On September 1, the winner will be announced on Facebook. After this Miss / Mr eXcentrique photo contest, the fight for the title eXcentrique Personality where X Noir Brut Rose searches for the most eccentric personalities in the Netherlands.

For X Noir, JenJenPR will be searching for eccentric and extraordinary people at the Gay Pride to photograph with a professional photographer who will be on location. Also, people who want the opportunity to submit their own photos can do so to excentrique@tagdevin.com, uploading to the Facebook page of X Noir or use the QR code on the back of the bottle scanning. The winner will win a VIP night out for two eXcentrique including limo, an intimate dinner in one of Amsterdam's best restaurants, entrance into a hip club with VIP treatment and enough bottles x Noir Brut Rose for the entire evening.

X Noir Facebook page:
http://www.facebook.com/pages/XNoir/233333213371802

Mobile website Miss/Mr eXcentrique:
http://tagdevin.com/08/index_pc.php?id=5&idLang=2

PR Action: Turkish Film Festival Amsterdam 2011

The Turkish Film Festival Amsterdam will take place in October 2011. The previous edition was well attended. For the 2011 edition, a new and larger location has been found and the new team is bustling with ambition.

JenJenPR was attracted to wake up the press, interacting with visitors on various social media platforms and to manage the agenda of the panel members and organizers for the interviews during the festival.

For more information: www.atff.nl

PR Action: Equilibrimediation seeks staff

Equilibrimediation coaches, trains and turns goals into reality. For one of their clients are they looking for staff. For the production of promotional materials and texts Equilibrimediation came to JenJenPR.

JenJenPR provided the texts for use on various social media platforms and concepts for the final posters.

For more information: www.equilibrimediation.nl 

 

PR Action: ClubPuur released @ 14 july 2011

Openness attracts openness, so show it off. That is the vision of Judith Webber, who will be launching her first monthly ClubPuur social event on July 14, 2011. Through monthly get-togethers and an annual event, Judith Webber aims at spreading purity over the Netherlands.

ClubPuur stands for the pure connection between people. To show yourself through simple means. The goal is to spread these events over The Netherlands. JenJenPR is providing the off- and online promotion.

After the Amsterdam edition, which will take place every second Thursday of the month from the start, the ClubPuur socials will quickly spread to other places in the Netherlands. These will be set up with the same format: to bring togetherlike-minded people with minimal resources, provide a stage for sharing your story in different ways, and effortless networking.

More information about Club Pure: http://www.purehuman.nl/clubpuur/

PR Action: StudentenPastoraat @ Kirchentag Dresden

Fourty students from Amsterdam and a team of theologians and pastors went on a trip last week to the Deutscher Evangelisher Kirchentag in Dresden. JenJenPR was also present.

Jennifer Delano of JenJenPR was asked to come along to Germany to provide promotional materials for the online promotion. One of the objectives of the trip was to generate attention for the 'StudentenPastoraat' of Amsterdam.

More information: www.ve90.nl

PR Action: Kvik Informative Brunch

For over 25 years Kvik has provided Danish design at low prices. Kvik has revolutionized the the kitchen industry. 
Their innovative design, fast delivery and their surprisingly low price have revolutionized the food industry. 


Kvik approached JenJenPR to help organize an informational brunch to promote and introduce Kvik in the media industry. 
Are you working in the media and want to attend on June 21, 2011? Please email us at: Jennifer@JenJenPR.nl

More information about Kvik: www.kvik.nl

PR Action: Release Jennifer delano’s first E-Book ‘Van 12 tot 17’

On the 25th of May 2011 Jennifer Delano published her first E-Book at Hotel Arena in Amsterdam during the Dutch City Life event. The successful PR agent was bullied for years when she was a teenager and talks about this in her book.

Jennifer Delano kept a diary from 12 to 17 years in which she describes her life an how she was bullied. It’s an autobiographical book. At the moment there are no other autobiographical books written by bullied children from the Netherlands.

With the release of this ebook Jennifer Delano hopes to support other people in a similar situation. JenJenPR helped during this action with the publishing and placement of press releases.

After the release the book will be available as an e-book via: www.DagboekVanEenGepestKind.nl
For more information go to: www.jenniferdelano.nl

PR Action : PixelFix Social Media PR

JenJenPR was hired to ‘’fix’’ the social media PR of Pixelfix. Pixelfix is a company specialized in photo editing and they make it possible for everybody. The edits are handmade by a team of freelancers.

JenJenPR is approached by PixelFix amend a couple of communicative things. Including the website www.pixelfix.nl and the social media. JenJenPR rewritten the website of PixelFix and classified it all over again. As replenishment of the social media approach JenJenPR and social media guru Tom Spoor put a blog online www.fixmijnfoto.nl.

For more information go to www.pixelfix.nl

PR Action: Man will walk over 735 km for highgiftedness acceptance

At 12.00 pm, on May 1, 2011 at the Three-Country Point in Vaals will start a 735 km walk through The Netherlands. Willem Wind initiated this walk with the purpose to create acceptance for people with above average intelligence. He explains: "To achieve real solutions we need special methods at schools, seniors above average intelligence homes and meeting places for the above average intelligent." 

JenJenPR will take care of the online and offline publicity. In the past 15 years the number of discussions about above-average intelligence increased. In education, despite the increased knowledge there still hasn't been a top-down learning method introduced or started with opportunities for independent learning. As an adult in the working scene there is also little or no attention for their above-average intelligence. Willem wants to move in conversation with policy makers, decision makers from local authorities, education and others. 

More information: www.lopenvoorhoogbegaafdheid.nl

PR Action: Tientjes released new platform for self-employed professionals

With the mission 'Giving opportunities for 10 Euro' Tientjes launched on May 1, 2011 at 14:00 the new platform for entrepreneurs in The Netherlands. With the launch there will be a network event for participants and people who want to become part of the new platform for entrepreneurs in The Netherlands. The launch will take place in Jaya, Edison Square 3 in Breda.

JenJenPR was hired to do the offline and online promotion for handling the release. The organization Tientjes gives people opportunities for combining their passion and talent to make a living. Ivonne Meeuwsen who is one of the founders says: We like ZP-ers and ZZP-ers to place their services on this website. The other founder are Erna Smeekens and Caroline van Rooij. 

More information: www.tientjes.net

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About JenJenPR

About JenJenPR

JenJenPR is a no-nonsense PR agency that complements the marketing strategy of any campaign through the use of free publicity. Typical of JenJenPR is a creative, flexible and targeted approach. JenJenPR is the preferred agency for individual actions and long-term communications planning and execution.

JenJenPR came into existance in 2009, opening its doors by means of an event in the cafe of the Beurs van Berlage in Amsterdam. Along with other media sources, business magazine Adformatie, 'the weekly newspaper for advertising, marketing and media', released a publication on the launching of JenJenPR by Jennifer Delano. Besides handling PR Actions for a number of brands, JenJenPR also brainstormed with several companies regarding their PR approach. An important part of the work done at JenJenPR is aimed at establishing and executing of communication plans.

About Jennifer Delano

Jennifer Delano is the owner and founder of JenJenPR. Before starting this particular company she owned a consulting business. This business was aimed at her helping businesses as well as individual persons approaching the press in a succesful manner. Through the use of her experience she has founded this PR agency. From the start of JenJenPR she has followed a part-time course at the Hogeschool van Amsterdam Communications Management department for the further widening of her knowledge. In 2012 she hopes to complete this course.

She has a large network with several other professionals who are at her disposal when necessary. Her strengths are creative thinking, a flexible working method and a goal-orientated state of mind. With self-confidence at heart she runs multiple PR-portfolios from her office at DW10.

As she puts it: "Getting Known, Recognized and Appreciated can be achieved with JenJenPR by Jennifer Delano."

Cases

JCI Amsterdam International (Business)

JCI is the abbreviation for Junior Chamber International which is based on four basic concepts which are threaded throughout the movement: the Individual, the Community, Internationalism, and Business.
With these four concepts JC attempts to contribute to the advancement of the universal community through opportunities for young people in recognition of their Leadership Qualities, Sense of Responsibility, Humanitism and Entrepreneurial Development.

Jennifer Delano wrote a one-year communication plan for both the internal and external communication for JCI. This was subsequently executed by JenJenPR by Jennifer Delano. With PR events at each quarterly and a constructive approach to the website, newsletter and Social Media, JCI Amsterdam International made the national newspapers and television several times.  As icing on the cake this year's JCI Internet Award was won.

Smart & Sexy (Life Style)

On 22 April 2010, the Amsterdam Koningsplein square was transformed into a theater for a special event at which 75 women celebrated 'Rokjesdag'. A few weeks before JenJenPR by Jennifer Delano was called and asked to provide media attention for an event with dancing women. JenJenPR suggested 'Rokjesdag' and proposed to organize it in honor of Martin Bril.

Subsequently she contacted the press beforehand, during the event and afterwards. JenJenPR also provided picture and video material and sent it to various newspapers. In addition, she has ordered the publications or Smart & Sexy and supported the social media buzz.

The combination of the flash mob and the news which followed was widely published. Volkskrant published a large photo on the front page as did the Sp! Ts, Subway, and several other magazines and websites.

Master Peace (Charity)

On 21 September 2010 Budget Day and World Peace Day took place on the same day. A great moment for Master Peace to show its worth. This was the day that female MPs displayed the most daring hats. Six MPs were coupled with a designer by a Master Peace team.

JenJenPR organized a PR event to attract even more attention. Models, makeup artist Ria Hood, a changing location, red carpets, production music, music equipment, photographers and a film crew were just a few of the resources organized by JenJenPR by Jennifer Delano. A catwalk area was created at two locations in The Hague with custom Master Peace clothing and music. In The Hague Central Station a large crowd gathered to watch this spectacle. The second runway was in the middle of the political center of The Hague. After the models six MPs showed themselves on the catwalk. This created unique images (video and photographs) and extra publicity (next to Show News, RTL Boulevard, NOS, all major newspapers, Havana, etc.)

Publicity:

Radio 1 & 2, SBS 6, AT5, NCRV, 3FM, La Gata Lista, Style Today, Fashionscene, SotackyMagazine, Glamour, Elle, RunwayToday, Nederland P, NPS, N.A.P. Magazine, Din Media, Webregio, Grazia, Couture Krant, Intermediair, Geen Stijl, Teleac, Sanoja Entertainment Magazine, English Breakfast Radio, NOS Journaal, Volkskrant, HP de Tijd, Havana, BNR Radio, Casting Magazine, Artist Magazine, Gateway, RTV NH, Folia, Parool, Telegraaf, Metro, Spits, ANP, Elsevier, Holland Doc VPRO, Gaykrant, Rookie TV, HLN, AD FashionUnited, Financieel Dagblad, MVS, Salto, Out TV, Talentenbeurs, De Pers, Blikkie, BN de Stem, NRC Next, Gelderland TV, Trendystyle, Radio 8 FM, Entertainment Guide, Ewing, Fashion Blog, Din Press, AIFW, Financieel Dagblad, Alkmaar Weekblad, Leidsch Dagblad, Ikon, Brabants Dagblas, CIP, Elsevier, Habakuk, Dagblad van het Noorden, Harderwijker Courant, RTV Purmerend, MokkaMarketing, WijWetenAlles, Nieuwe Revue, Sprout, VrouwenMagazine

Customers:

Voedingscentrum, Kingtonic, WereldMars, Fashion-Fuse, Wondermassage, Intermediair, Roll the Dice, CCCP, MooiAmsterdam, 360Fashion, Inhollands Next Topmodel, Amsterdam Studenten Festival, Eyedentity, Junior Chamber International, JCIAI, Ewing Fashion Agency (second life) Hyves Next Topmodel, CU2 Next Topmodel, Groovebased, Club Divine, Eleonore de Ruuk, Br.wn Clothes, Dutch Dragons, Rookie Report, De Gemeenschap, Michael van der Meide, Stop Pro Ana, Nadiéne Doralice, Mens en Spirit, ENNU Magazine, Masterpeace, DX Exchange, Lamor, Smart en Sexy, ROC Flevoland, Sail 2010, BizzOnWeb, Heilig Bootje, Ceciel van Slobbe, Claire Vijent, Jivika Biervliet, LCC Projecten, Diamantfabriek, Beter Weten, Twedding, Trust Your Talent, ROC Asa, Zakenmoeder, Famiss, Sandra Bakker